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Discovering the Flavors of Pahang
Nestled on the east coast of Peninsular Malaysia, Pahang is
known for its rich cultural heritage and diverse culinary
traditions. Home to lush rainforests, scenic highlands, and
picturesque beaches, the state also boasts a treasure trove of
authentic local dishes that reflect its unique identity.
At ABATA, we are proud to bring the essence of Pahang’s
authentic cuisine to your table. From the smoky and creamy
Masak Lemak Cili Api Daging Salai, crafted using traditional
techniques, to the flavorful and timeless Ikan Pekasam, every
product is a celebration of Pahang’s rich culinary history.
Using modern Retort Technology, we ensure these flavors are
preserved for convenience without compromising the taste and
quality. Our goal is to share the heart of Pahang’s food culture
with communities far and wide, letting everyone savor the
region's authentic and delicious heritage.
Whether you're from Pahang or discovering its flavors for the
first time, our products invite you to experience the true taste of
this beautiful state.
Pahang Area
10
ABATA BRAND began as a restaurant business “Jamantory” Later, we launched our first product, "Frozen Fermented Fish." Following that, we introduced an RTE (Ready-to-Eat) product, "Masak Lemak Cili Api Daging Salai," and collaborated with Kembara Sufi with the aim of promoting RTE products to the public.
After spending several years in this industry, we saw a significant opportunity for SME product entrepreneurs to enhance their product quality, extend shelf life, and improve convenience through RETORT TECHNOLOGY.
About us
Vision
ABATA BRAND is committed to
producing high-quality products,
fostering excellent communication,
and delivering value-driven
solutions.
The vision of Jaman Tory Marketing
is to help the SME industry advance
further by leveraging new
technologies and implementing
innovative designs that captivate
buyers.
our
factory
our
methodology
Retorted Product
- Retorting is heating of low acid
foods prone to microbial spoilage in
hermatically sealed containers to
extend their shelf life. - The goal of retort processing is to
obtain commercial sterilization by
application of heat.
Simple & Exclusive Packaging
- Foods can be strerillized in rigid
containers like glass, metal cans
and plastic or flexible retort
pouches. - Easy to custom the design to get
attraction to the buyers. - Easy to manage storage because
the packaging is small, strong and
durable shelf life.
Our
products
Daging Salai Masak Lemak Cili Api is a
delicious traditional Malaysian dish made
with smoked beef cooked in a rich,
creamy coconut milk gravy flavored with
turmeric, bird’s eye chilies, and aromatic
herbs.
Our
products
Travel Food Pack
- Daging Salai
Masak Lemak Cili
Api - Chicken Curry
- Chicken Soy
Sauce - Chicken Rendang
Retort Packaging
- Gulai Kari Ayam
- Gulai Kari Daging
- Rendang Ayam
- Rendang Daging
- Pes Pais Durian
- Ikan Patin
Tempoyak - Chicken Soy Sauce
Stand Up Pouch
- Ikan Patin
Tempoyak - Pais Patin Bakar
Tempoyak
Our
products
Travel Food Pack
- Daging Salai
Masak Lemak Cili
Api - Chicken Curry
- Chicken Soy
Sauce - Chicken Rendang
Retort Packaging
- Gulai Kari Ayam
- Gulai Kari Daging
- Rendang Ayam
- Rendang Daging
- Pes Pais Durian
- Ikan Patin
Tempoyak - Chicken Soy Sauce
Stand Up Pouch
- Ikan Patin
Tempoyak - Pais Patin Bakar
Tempoyak
gallery
testimony
Thank You
Call
Social Media
Location
Website
+6019 751 0024
+6017 242 0024
abatabrand@gmail.com
abata@jamantorymarketing.net
www.abatabrand.com
Jamantory Marketing
Abata Brand
Jamantory Marketing
No 1/9, Lot 16579, Batu 2
1/2, Jalan Gambang,
25150 Kuantan, Pahang.